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Archive for category: Online Marketing


8 Top Tips for Building Your Brand Impact on Facebook Timeline

Now that Facebook has rolled out their Timeline format to all business page users it’s a prime opportunity to capitalize on all the benefits the new layout offers your brand.   1. Your Cover Image: Facebook’s cover image really enables a business/brand to capture its audience’s attention and make a strong impression with immediate impact. […]


16 Tips to Writing a Hot Design Brief to Get the Biggest Bang for Your Buck

Over the years I have seen a lot of different brand design briefs of all shapes and sizes from the brilliant to simply dreadful, with too many in-between lacking sufficient substance to really get the best potential return for the resources invested.    Why is the brand design brief so important ? This might sound […]


Top 4 Brand Design Trends for Profitable Success

1. Brand Design Trends Consumers have higher expectations and are much more demanding in their need for brand authenticity and integrity. Their trust must earned and sustained on a daily basis. Brands must engage emotionally with their customers if they really want to connect with nurtured longevity because consumers feel they own and have rights […]